If you can tolerate the service fee (10%) for every payment, it’s worth building up your portfolio and gaining some testimonials here. There’a a ton of opportunities on freelancing platforms like Upwork, Freelancer.com, and Fivver. Calls to action like “Book a Consultation” or “Download Our Guide” can drive potential client engagement and lead to conversions.
- Once in a while, tell them about your profession and ask them if they can get accounting and bookkeeping clients for you.
- It requires an investment, but the return can be substantial, especially for a new business looking to establish its client base quickly.
- This letter should discuss your credentials, as well as include some key information that can help you get the client over other freelance bookkeepers.
- To stand out and get noticed by potential clients, create a compelling profile highlighting your skills and experience.
- Showing up in person is a tried and true way to connect with local businesses and other professionals, do some initial networking, and find bookkeeping clients.
- She has owned Check Yourself, a bookkeeping and payroll service that specializes in small business, for over twenty years.
Learn What Clients Are Looking For
Send them your service offer and invite them to set up a quick call to discuss. Okay, so this is probably our favorite tip on how to get more bookkeeping clients. https://www.bookstime.com/articles/accounting-for-architects Or maybe you already have a comfortable client base you’re looking to add more clients to. Take a look at my recommendation for the 5 best books for accounting firms looking to modernize and stay ahead of the curve.
Attend local (or virtual) networking events.
For instance, Olabero focuses on non-profit organizations and social entrepreneurs, setting themselves apart from other firms trying to get all kinds of clients. Setting up your Google My Business account is one of the easiest ways to get the word out about your bookkeeping business. Hosting workshops or webinars is a great way for bookkeepers to teach people about what they know and help possible clients. A good website to check out for networking events is Meetup, where you can search for events in cities near you.
Tip 12: Tap Lead Generation Companies
Highlighting certifications and accreditations in marketing and promotional efforts reinforces the value proposition by aligning with client expectations and industry benchmarks. Different industries have unique bookkeeping needs, regulations, and pain points. Once you’ve narrowed down your target industries, delve deeper into understanding the challenges they face related to bookkeeping. This could involve researching industry-specific regulations, tax considerations, or common financial pain points. Building a client base is the biggest challenge when you are just starting out, but there are some tried-and-tested strategies that will set you on your way. As you can see, this person could benefit from an experienced accountant who understands US How to Meet Your Bookkeeping Needs tax law and how it applies to US citizens abroad.
- An advisor becomes an integral part of the client’s business, often leading to referrals and long-term client relationships.
- As a bookkeeper, your potential target businesses could include startups, which often require assistance setting up their financial systems and maintaining their books.
- You could build this step into your accounting workflows by creating a “please leave a review” email template and then sending it out to clients once you’ve completed a job for them.
- Though there’s a high demand for bookkeepers, you’ll have to attract and impress clients to thrive as a freelancer.
- So regularly contact old clients with greetings and provide them with recent surveys via newsletters.
In this blog, we will guide you on the process of how to get bookkeeping clients and provide you with strategies to attract more customers. Remember, while Craigslist bookkeeping can be a goldmine of opportunities, it also requires vigilance due to the prevalence of scams on the platform. Always verify the legitimacy of the client and avoid sharing sensitive personal information.
Your efforts will create a credible reputation that draws new clients to your firm. So after you finish every contract, take the time to thank your clients and ask for a testimonial. You need to display these testimonials from your previous clients on your website or your social media accounts to increase your credibility as a freelance bookkeeper. By posting their positive feedback, you can convince prospective clients that you’re the right person for their projects. Aside from investing in your skills as a freelancer, you can also get more bookkeeping opportunities by learning how to advertise on the right platforms. Our 9-step guide to attracting better clients shows that you can advertise through Google’s Display network, which will present your ads in websites, videos, and apps.
Just in general, I highly suggest looking at a wide range of organizations. When you’re starting out, you won’t know what type of businesses will be your ideal bookkeeping clients. Each industry has its own unique twist on bookkeeping, so a wide range of experience will set you apart from the competition. Trade shows are one of the best ways to showcase your product and service. Since bookkeeping is a trust-based profession, potential clients will want to sit with you and talk to you personally. In the same way, you also get to observe the client and know the best strategy on how to win them.